Sneaker resale has matured, but Air Jordans remain its backbone. Retro releases, collaborations, and OG colourways carry premiums, while general-release pairs trade closer to retail.
Typical used price range
$60 – $400+
Worn general releases sit at the bottom; deadstock (unworn) limited retros and collabs can sell for several times retail.
Jordan 1 Retro High OGs in original colourways and collaborations (Travis Scott, Off-White era) lead the market.
Deadstock with the original box is the gold standard. Creasing, sole yellowing, and missing boxes each cut the price.
Common men's sizes (US 9–11) have the deepest buyer pool; very small or large sizes trade thinner.
Yes — clean, lightly worn pairs of desirable retros still sell well. Honest photos of any flaws sell faster and avoid returns.
StockX and GOAT for deadstock pairs; eBay and Facebook Marketplace for worn pairs where fees are lower.
Photograph them with Valuenator — the AI identifies the model and colourway and prices them against recent sold listings, free.